LICENSING & MERCHANDISING
Many of our clients engage in the licensing and merchandising of brands, character, entertainment and sports properties. These clients range from video game publishers and developers to producers and distributors of live action and animated motion pictures and television productions to authors and creators and publishers of comic books.
We offer a wide range of services to our clients in licensing and merchandising matters, including advising and negotiating of agreements for the acquisition of live action and animated motion pictures and television rights to entertainment, sports, celebrity and branded properties; agreements for licensing and merchandising of entertainment, sports, celebrity and branded properties (whether as licensor or licensee).
We advise our clients on intellectual property matters, such as pursuing a worldwide IP registration and protection strategy, as well as on business strategies in launching and administering licensing programs.
We also advise our clients on enforcement of licensing matters, including royalty audits.